Our Commitment To Your Privacy
Your privacy is of the highest importance to us and we treat all your personal information as confidential. Acuitis Optical and Hearing Care complies fully with all applicable GDPR and Data Protection legislation.

What is personal data?
The type of personal data we might collect includes your name, your address, your date of birth, your phone number. We will only have this if you have given it to us. We do not purchase personal data.

Why we collect your data
We want to give you the best possible experience and the data we hold about you helps us personalise our recommendations for products, services and promotions to suit your business. It allows us to invite you for a sight or hearing test when it is due.

How we collect your data
We do this in a number of ways – for example when you share your information with us to make an appointment. We treat your data with the utmost care and take the appropriate steps to protect it.

When we’ll share your data
We’ll only share data with third parties to help us provide a better service for you. An example might be giving your address to a courier so they can deliver something you have requested. We never sell your personal data to third parties. In each instance the third party is fully GDPR compliant and is not permitted to use your personal data for their own purposes.

We use a third-party provider, MailChimp, to deliver our email marketing telling you about new products and services approximately once a month. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-newsletter. You can unsubscribe to general mailings at any time of the day or night by clicking the unsubscribe link at the bottom of any of our emails or by emailing steve AT acuitis.co.uk.

Customer Contact Commitment
Our simple customer contact commitment is to only ever use your details to help you make the most of the products and services we have to offer. The law on data protection sets out a number of different reasons for which Acuitis Optical and Hearing Care may collect and process your personal data, including:
• Consent: For example, when you tick a box to receive email newsletters.
• Legitimate interest: For example, we will use your personal data to send you updates and articles that we think might interest you.

Opting Out
You can opt out at any time and request that we delete your data. Simply email steve AT acuitis.co.uk and request to have your personal data deleted. Alternatively, you can request that we restrict the way we use your data. Simply email steve AT acuitis.co.uk and advise us of your preference.

Updating your personal data
Please do let us know if your details change so that we can continue to stay in touch, simply email steve AT acuitis.co.uk.

Requesting a copy of your personal data
You may, at any time, request a copy of the personal information we hold on you, free of charge. To do this, please contact us via email at steve AT acuitis.co.uk. We will respond within five working days and provide the information within 28 days.

Objecting to the way we have used your personal data
You have the right to object to the way we have used your personal data and if you wish to do so please email steve AT acuitis.co.uk. If you have any questions regarding your personal data and how we use it, please email steve AT acuitis.co.uk.